ICRO, great success at the AWFS in Las Vegas!

ICRO thanks all the partners and colleagues to have joined us at the booth in AWFS in Las Vegas. More than 350 customers and partners have visited the booth from USA but not only.


ICRO, great success at the AWFS in Las Vegas!

(Team HartleyItalia)

ICRO in USA has brought only the finest Italian Coating technologies focusing on cutting edge innovation.

In the booth the following technologies were displayed:

  • No-isocyanate catalyst
  • Exterior WB 10 years warranty products
  • Interior WB one coverage topcoat
  • Interior WB 2k high gloss
  • Thixotropic technology
  • Bio- based
  • UV water-born 
  • UV excimer

“The Coating Technology built during 75 years of ICRO history has found a great interest in US market thanks to its efficiency and sustainability. The US market is mature, but is relying on technology that does not fully reflect the latest innovation introduced in ITALY by the luxury furniture, kitchen, joinery companies. We are very proud to be partnered with Hartley Italia that with an excellent customer service and technical support is expanding ICRO in various States, partnering with local excellencies”

says Francesco Moltrasio, Managing Director of ICRO COATINGS and third generation owner of the company.